30 Days: First review & premiere

UPDATE: The FIRST play is on BBC Radio 1 Breakfast Show, TOMORROW MORNING at 7.55am ….. (via @WeLovePop on twitter)

The guys over at @PopJustice have given 30 days their review, give it a read below. Importantly the release date is now May 14th and gets its first play TOMORROW MORNING between 8.30-9.00am. LincsFM are saying they are playing it first, I’m sure the likes of Capital and Rado 1 won’t be too far behind! Here’s PopJustice’s take:

We’ve been hammering the new Saturdays single over the last couple of weeks. It’s a song about waiting to have a kiss and a cuddle. The chorus goes “thirty days to us, oh-hoah-oh, thirty days to love, oh-hoah-oh”.

The “oh-hoah-oh” bits are what this song is all about, to be honest.

“Oh-hoah-oh” might be the best sound (EXCEPT ALL OF ‘ALL FIRED UP’) that The Saturdays have ever made.

Many centuries from now when the dust has settled on the 2002-2018 girlband era and the history of the 21st century is being written it may well be noted that “oh-hoah-oh” is The Saturdays’ answer to Girls Aloud’s ‘Call The Shots’ “oh-ooh-oh-ooh-oh” Jimmy Savile moment.

The other key part of ’30 Days’ is a drum fill that sounds a bit like someone throwing a potato into a bin from across the room. We wanted to feature a one-second clip of the potato-in-the-bin bit but we weren’t allowed because apparently the one second clip would fuck up the coming-very-soon-indeed first radio play. It is a shame because we like it a lot. You will hear it soon enough though.

The rest of the song – a rather upbeat raveular sort of pop blowout with a little more sparkle and subtlety than a couple of the band’s more recent tunes – kind of drapes itself around the oh-hoah-oh and potato moments, and drape itself it does rather well.

It’s out on May 14 and it sounds extremely good when the sun is out.


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